STAPLES- retail -

Channel

  • Direct mail
  • Door drops
  • High volume press campaigns
  • Outdoor
  • Point of Sale
  • TV

Project Details

ABOVE AND BEYOND

As well as running high volume press and direct marketing campaigns weekly, we also created two of Staples’ most memorable  TV ads.  These multi award winning ads were based on the premise that customers receive such great service that they actually believe Staples’ sales assistants have gone above and beyond especially for them. In fact, all Staples customers receive this special treatment.