Business Stream appoint Union Direct as marketing agency partner

Posted: October 17th, 2023

Words: Kirsten Korhonen

Business Stream has appointed strategic engagement agency, Union Direct, as their marketing partner following a competitive tender process.

Business Stream is one of the UK’s largest water retailers, operating in both Scotland and England’s competitive non-domestic water markets. Headquartered in Edinburgh, the company provides water and waste water services to over 300,000 businesses and has gained external recognition for its commitment to delivering environmental efficiencies both within its own organisation and for its customers.

Commenting on the appointment, Tom Abel, Director of Sales at Business Stream, said: “As a business we’re committed to delivering a market leading service to our customers and have ambitious plans in place to develop our marketing and digital offering further to support the needs of our growing customer base. We’re delighted to be working with Union Direct, who have a vast amount of experience and expertise in this field, to help us deliver our goals”.

Kirsten Korhonen, Group Account Director at the agency said: “We are so pleased to have the opportunity to continue to work with Business Stream. We’re looking forward to supporting their plans to deliver engaging campaigns and collateral for their existing and expanding customer base.”

Having been in business for 23 years, Union Direct employs a wide range of channels and strategies to engage its clients’ customers and prospects.  Part of the Union group of companies, the agency works for a variety of blue-chip clients including Scottish Widows, Halifax, Worldwide Cancer Research, The Scottish Government and Cigna Healthcare.

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